WordPress tool was developed by Mike Little and Matt Mullenweg in 2003 to allow website owners and bloggers to effortlessly post content, images, and other features to their site. And the great thing about using WordPress is that you don’t have to be an expert in coding languages in order to create a great website.
In recent years, WordPress has earned its mark as one of the most popular, if not, the most popular tool for creating websites. In fact, it is now responsible for 60% of the active websites that use Content Management System (CMS) on the internet. Likewise, 1-5 active websites are using WordPress.
If you are contemplating on the idea of using WordPress, then this blog post is for you! So take time to read this entry as we are going to share the top reasons why you have to use WordPress tool in building your website.
WordPress Is Free
What makes WordPress tool so attractive to bloggers and business owners is you can use it for free and you don’t have to pay for anything. Even if you reach to a point where your business has already scaled, you can still continue using WordPress for free.
Moreover, the codes are also open all throughout, which gives you the option to improve your website further and work on the certain elements to keep in track with your competitors as well as the recent web development trend.
Impressive Content Management System
In the past, the task of creating a website can be very complicated and overwhelming as you have to deal with different elements. Not only that, you also have to go through the seemingly endless line of codes just to make sure they are properly organized. In other words, there was no clear structure in website development as you organize and manage all things to the tiniest details on your own – because one wrong code can ruin the entire site.
This is where WordPress excels as it will allow you to manage website elements in a systematic fashion. Now you can add article content, upload pictures, products, and events anytime you want. And you don’t have to go through a complex just to pull it off as the steps are very basic and straightforward.
Needless to say, this application is user-friendly and absolutely compatible with any web browser.
Now that we’ve mentioned about WordPress’ user-friendly feature, it would be best to explain it further by sharing a story about what our client’s experiences in using the WordPress tool.
To be honest, all of our clients are speechless the first time we show to them their WordPress site and explain to them how easy it is to manage contents moving forward. They simply can’t believe how straightforward the process is in publishing articles and change content in a snap. In a word, they are very impressed with how user-friendly WordPress is and that’s why they really look forward to using it.
In fact, one of the clients we worked with has said:
“Wordpress is definitely idiot-proof! And that is something we need for our business to grow! We don’t have to worry about training people because anyone who logs in can start using it right away…”
This is one of the main reasons why most business owners are into WordPress because the way the content is being added is very direct. And therefore, it will be simpler and faster for them to train editors and new employees who are assigned to update their website from time to time.
SEO Is Not A Problem
No matter how awesome your content may be, it’s still useless if your audience won’t be able to search for it in Google (or in any other web browsers for that matter).
Great content must be able to drive traffic. And so you must make sure it must be able to reach your target audience first, and the way to do that by Search Engine Optimization (SEO).
In essence, SEO is a process where your site’s contents are optimized so that they can gain first page rankings in Google. This is a crucial step since most users only consider the results in the first page search engine page result (SERP). Therefore, it’s a must that you do SEO to increase your chance of obtaining a first page ranking and reach your audience the moment they search for it after typing specific keywords.
And the good thing about this is that WordPress allows you to take advantage of this aspect of web development by installing free plugins such as All In One SEO Pack and Yoast SEO so you can do SEO with less worries but more results. If you’re still having some issues ranking your WordPress website, you can always purchase an SEO gig to speed things up.